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Part of your job as a VO performer is to create a strong presence on the Internet, with your social networking, your placement and profiles on casting sites, and the creation of your own personal web presence. Paying attention to every detail includes paying attention to how you write captions, headlines, sub heads, and links.
Yes, all those pieces of microcopy need to be…written.
So. What’s the secret of writing good microcopy? Continue Reading →