Are VO jobs all sewn up by only a few select artists?

Hey, there!

I get a certain question a lot, both in my live classes and via email.

My great friend, student and client, Carol, asked it again.

It had to do with all of our chances at finding work in animation, when it seems that only celebrities get booked on the job.

Great question, and I have a great answer.

She wrote:


I’ve been going back/forth on this animation demo question. Last night in scene study class I talked with a new member in class. I talked to her about animation, since she is the voice of [a very popular television animation character]. She said, frankly, that animation VO is pretty sewed up by a handful of people, and why would any client choose an unknown over them??? It was all pretty sobering, but did make me think.


If that’s the attitude we all took, if that was even the truth, I wonder how you’d ever book anything, don’t you?

I had a couple of things to say about that.

It’s logical to remember that someone took a chance on a new talent the very first time any of those people “who have it all sewn up” got their initial gigs.

Someone took a chance on the woman that gave Carol this sage advice, so how is that possible?

We often get stuck in this circle of hell that revolves around not having work for an extended period of time. And naturally, we want answers.

It’s almost always beyond our control. There are things we can do (make our demos and auditions spectacular, network/build relationships, study in class, workout and more), but we have to remember that we’ve chosen a line of work where silence and rejection and frustration are common, only to be broken up by the occasional burst of joyful employment.

Don’t tell yourself this type of “I’ll never be picked because I’m not well-known” talk. It’s just plain wrong.

A great thing to say to yourself is: “I’m good enough to be booked for this and any other role. I know this because I’ve BEEN booked for other roles, time and again.” That way, you can completely get rid of all that negative talk.

Hope this helps.


10 Responses to 6 Steps to a Perfect VO Demo

  1. Kelli August 18, 2011 at 2:58 am #

    I feel really good about my demo. It is a quick and fun process, even for someone like me who gets very self concious. :)

  2. David Britz September 5, 2011 at 11:25 pm #

    The demos are great. Superb quality. Why go anywhere else?

  3. David Britz October 20, 2011 at 3:51 pm #

    Can’t wait to record my Narration VO Demo!! :))

  4. Mike Brang December 31, 2013 at 9:44 am #

    Having a well-produced demo is one of the most important things in the VO business. I had a number of demos made from other producers in the past and they all had one thing in common — that manufactured, cookie cutter sound!
    What sets David apart from the rest, besides his affordable price and tremendously fast turn around time, is that all of the clips you record with him sound unique. Each spot sounds like an actual commercial you recorded for a job.
    My agent loved the quality and even asked who produced it to refer his other talent there!

    Thanks again, David for producing such a great, high quality demo for me. You made the process relaxing and enjoyable. I urge anyone reading this unsolicited reply to listen to David’s student demos to hear the difference for yourself. Anyone would be lucky to work with him

  5. Kristy Liles February 9, 2017 at 7:04 pm #

    I can not thank you enough. I worked so hard on 15 page IVR project, one day I cryed, look for answers, pull my hear (not really) but I was about until another VO send me this great tool. Thanks!

  6. Frank June 11, 2017 at 9:51 pm #


    When v123 indicates the audition is for a student/ nonprofit are we to assume it is for $0. If so, why does the audition ask for an amount to be entered?

  7. shirley jordan June 12, 2017 at 5:58 pm #

    I did get this scam through Voice 123. In our discourse, they offered me the gig and they gave me the name of a legit local place to record and the same runaround with the money. I didn’t send anything, but instead, I called the studio to make sure the booking was for the day we set up, and lo and behold, the people there had no idea what I was talking about. I then tried to call back my “contact person” who was setting this up and there was a fax machine beep on the other end. I immediately contacted Voice 123 and told them what had happened. You know what they say…if it sounds togaed to be true, it probably is. Thanks for the reminder!

  8. shirley jordan June 12, 2017 at 5:59 pm #

    …too good…not togaed.
    The one time spell check didn’t work!

  9. Bernard Prame July 1, 2017 at 9:44 pm #

    extremely helpful demo. Thank you!

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