Why Do They Keep Hiring Celebrities To Voice Stuff?

Hey, there!

How many times as an actor and VO talent have you asked that question, shaking your head as you did?

Beginning in the early 90’s, the myth that all voicework was done by VO-only talent, like Mel Blanc, June Foray and others, began to crumble.

Ever wonder how celebrities started getting cast as VO talent? And why?

Read on, or listen to the podcast version below.

It’s actually the same reason that stars get cast on-camera over and over and over. If you think they aren’t popular just because YOU make fun of them, think again.

The Atlantic has a great article on just how and why celebrities are doing all of the voices in animated feature films these days.

You can read the article here:

And before you dismiss the conclusions of the article as simply being about box office, make sure to read and re-read the notion that the voices aren’t necessarily coming first – the likeness and personality of the celebrity may be now informing the likeness and personality of the characters.

Just watch the movie “Up.” All of the characters, not just Ed Asner’s, are modeled after the actual actor doing the part.

Which means this is yet another reason to get thee into acting classes, train on-camera and learn to become what I think is the new definition of a true triple threat: on-camera actor / VO actor / tech-adept businessperson.

In fact, getting into our VO2GoGo classes will give you training that comes from on-camera, commercial and all other storytelling techniques and help you get on the right track. Join us today!

Those skills are the real skills that will get you the furthest.

Hope this helps.


10 Responses to 6 Steps to a Perfect VO Demo

  1. Kelli August 18, 2011 at 2:58 am #

    I feel really good about my demo. It is a quick and fun process, even for someone like me who gets very self concious. :)

  2. David Britz September 5, 2011 at 11:25 pm #

    The demos are great. Superb quality. Why go anywhere else?

  3. David Britz October 20, 2011 at 3:51 pm #

    Can’t wait to record my Narration VO Demo!! :))

  4. Mike Brang December 31, 2013 at 9:44 am #

    Having a well-produced demo is one of the most important things in the VO business. I had a number of demos made from other producers in the past and they all had one thing in common — that manufactured, cookie cutter sound!
    What sets David apart from the rest, besides his affordable price and tremendously fast turn around time, is that all of the clips you record with him sound unique. Each spot sounds like an actual commercial you recorded for a job.
    My agent loved the quality and even asked who produced it to refer his other talent there!

    Thanks again, David for producing such a great, high quality demo for me. You made the process relaxing and enjoyable. I urge anyone reading this unsolicited reply to listen to David’s student demos to hear the difference for yourself. Anyone would be lucky to work with him

  5. Kristy Liles February 9, 2017 at 7:04 pm #

    I can not thank you enough. I worked so hard on 15 page IVR project, one day I cryed, look for answers, pull my hear (not really) but I was about until another VO send me this great tool. Thanks!

  6. Frank June 11, 2017 at 9:51 pm #


    When v123 indicates the audition is for a student/ nonprofit are we to assume it is for $0. If so, why does the audition ask for an amount to be entered?

  7. shirley jordan June 12, 2017 at 5:58 pm #

    I did get this scam through Voice 123. In our discourse, they offered me the gig and they gave me the name of a legit local place to record and the same runaround with the money. I didn’t send anything, but instead, I called the studio to make sure the booking was for the day we set up, and lo and behold, the people there had no idea what I was talking about. I then tried to call back my “contact person” who was setting this up and there was a fax machine beep on the other end. I immediately contacted Voice 123 and told them what had happened. You know what they say…if it sounds togaed to be true, it probably is. Thanks for the reminder!

  8. shirley jordan June 12, 2017 at 5:59 pm #

    …too good…not togaed.
    The one time spell check didn’t work!

  9. Bernard Prame July 1, 2017 at 9:44 pm #

    extremely helpful demo. Thank you!

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