Why Harvard Experts Say Voice Training Can Make You A Terrific Leader

Hey, there!

I get lots of reasons, from the students and clients I encounter, for wanting to come to me for voice over training.

Some are really direct, such as acting and storytelling as a passion, for some VO artists.

But there’s another, extraordinarily beneficial reason to get voice training.

Here’s Harvard’s reason.

It’s simple. And it’s what Harvard is known for instilling in its graduates: being a better leader, in whatever you do: work, school, home life.

And in our cases, in negotiations, auditions and studio sessions.

Here’s what Harvard Business Review had to say about it with this little gem I found in an article on power priming, a fascinating subject in itself (with thanks to Betsy for bringing this to my attention).

Finally, working with researchers from San Diego State University and using rigorous acoustical analysis, we learned that power priming can even alter one’s voice.

After thinking about a time when they had power, study subjects varied their pitch less and their volume more. When we later played recordings of these and other voices
for independent parties, they identified those primed for power as sounding more authoritative.

Analysis of Margaret Thatcher’s voice before and after she became Great Britain’s prime minister (and reportedly after voice coaching) showed the same change. Like our study participants, she maintained a steadier pitch but shifted between loud and quiet more often as she gained authority and status.

So the VO training you get from VO2GoGo is not just for VO. It’s for acting, for presenting, for selling, and also for being seen as a leader.

And when I ask you in class to slow down, or to enunciate more clearly, or to let the words live a full life, or to tell me a more interesting story, it’s not just so that the audience can understand you better.

It’s also so they gain even more respect for you and your talent. It’s so they regard you as a leader.

Hope this helps.


10 Responses to 6 Steps to a Perfect VO Demo

  1. Kelli August 18, 2011 at 2:58 am #

    I feel really good about my demo. It is a quick and fun process, even for someone like me who gets very self concious. :)

  2. David Britz September 5, 2011 at 11:25 pm #

    The demos are great. Superb quality. Why go anywhere else?

  3. David Britz October 20, 2011 at 3:51 pm #

    Can’t wait to record my Narration VO Demo!! :))

  4. Mike Brang December 31, 2013 at 9:44 am #

    Having a well-produced demo is one of the most important things in the VO business. I had a number of demos made from other producers in the past and they all had one thing in common — that manufactured, cookie cutter sound!
    What sets David apart from the rest, besides his affordable price and tremendously fast turn around time, is that all of the clips you record with him sound unique. Each spot sounds like an actual commercial you recorded for a job.
    My agent loved the quality and even asked who produced it to refer his other talent there!

    Thanks again, David for producing such a great, high quality demo for me. You made the process relaxing and enjoyable. I urge anyone reading this unsolicited reply to listen to David’s student demos to hear the difference for yourself. Anyone would be lucky to work with him

  5. Kristy Liles February 9, 2017 at 7:04 pm #

    I can not thank you enough. I worked so hard on 15 page IVR project, one day I cryed, look for answers, pull my hear (not really) but I was about until another VO send me this great tool. Thanks!

  6. Frank June 11, 2017 at 9:51 pm #


    When v123 indicates the audition is for a student/ nonprofit are we to assume it is for $0. If so, why does the audition ask for an amount to be entered?

  7. shirley jordan June 12, 2017 at 5:58 pm #

    I did get this scam through Voice 123. In our discourse, they offered me the gig and they gave me the name of a legit local place to record and the same runaround with the money. I didn’t send anything, but instead, I called the studio to make sure the booking was for the day we set up, and lo and behold, the people there had no idea what I was talking about. I then tried to call back my “contact person” who was setting this up and there was a fax machine beep on the other end. I immediately contacted Voice 123 and told them what had happened. You know what they say…if it sounds togaed to be true, it probably is. Thanks for the reminder!

  8. shirley jordan June 12, 2017 at 5:59 pm #

    …too good…not togaed.
    The one time spell check didn’t work!

  9. Bernard Prame July 1, 2017 at 9:44 pm #

    extremely helpful demo. Thank you!

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